Behind the brand
A Note From Our Founder
It started with a handmade hanger...
In 2012, I was crafting personalized hangers for my own wedding when friends and family took notice — and suddenly, what was meant to be a personal project became an Etsy shop. One order turned into many, and it wasn't long before the vision grew bigger than one pair of hands could hold.
But growth was never going to happen at the cost of quality. So I did what any founder with high standards would do — I looked for someone who cared just as much as I did. And then another. And another. Because at Foxblossom, the message behind every gift has always been the same: you are special, your moment is special, and so is every detail we crafted for you. That message doesn't survive shortcuts — it survives people.
What once was a one-woman production became a team.
A group of passionate, multi-talented individuals who don't believe in rigid roles. We call ourselves role leaders — people who wear many hats, bring their whole heart to every order, and ensure that no matter what, every gift leaves our studio exactly as it should.
Our love for the artisan world never left either. Our Etsy shop still thrives, offering handmade, made-to-order pieces crafted right in our studio — because some things should be one of a kind, just like the people receiving them.
(photo: Some of the hands that make it all happen.)
And yes, every great team needs a mascot!
Meet Pups, our office dog and self-appointed head of happiness.
Here's to the moments that matter, the people who make them special, and the gifts that say it all.
— Amanda Deighan, Founder & Owner
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