March 27, 2019 3 min read
Last year, the team at Conner Catering in Philadelphia, PA reached out to us to improve their gifting strategy. They wanted a sleek, branded gift for their clients to receive upon booking their services. At the time, they were in the middle of a comprehensive re-brand, so showcasing their new logo on the gifts was important. They wanted a fun, celebratory gift to congratulate their clients on booking their venue and catering company. As Taylor, the Director of Weddings and Special Events at Conner Catering said, "something small but something that will put a smile on [their] clients' faces."
With that in mind, and with brand identity guidelines from their designer, we got to work on a gift design. With guidance from Taylor, our corporate gifting team created 4 gift designs with estimates for review. Taylor and her team chose their favorite, made some small changes, and chose how they wanted to incorporate their branding into each gift.
The final gift suite was simple and elegant. It included our letterpress his and her vow books (or his and his/hers and hers for same-sex couples), a set of gold minimalist pens, custom branded Champagne Bubbles candies from Sugarfina, and branded packaging including a custom foil-stamped greeting card/envelope and letterpress belly band to wrap the box.
Beautiful label options from Sugarfina for the custom candy cubes.
Photos sent from our team to Taylor to keep her updated with each custom product arrival.
After the final design was approved, we moved forward sourcing their custom products - frequently checking-in with Taylor for her guidance and approval on the various custom designs. We sent quick photos as products arrived (see above) and reached out with any questions that we needed clarification on. Once we had all the custom products in our warehouse, we put together samples of the final gifting suite and sent the photos over to Taylor to place her first order. She chose to stagger her shipments over the course of the year, so we were happy to store her products at no additional charge until she's ready to send each gift.
Once the design process is complete, our ordering process for custom gifts is simple: when a client is ready to ship a gift, they just send over the recipients' name(s) and address(es), and we'll reply back with an invoice for the remaining cost. We've even kept Taylor updated through a shared Google Sheet tracking all shipped gifts and their respective tracking information, so she can rest assured that each package has arrived safely to its recipient.
It was an absolute pleasure working with Taylor and the Conner Catering team. We love how everything turned out and we're jealous of the couples that receive these sweet gifts! Taylor kindly let us know that they have been well-received:
"We could not be happier with our experience working with Foxblossom. We were looking for a small, but personal way to say "Thank You" to our clients after booking our services and Foxblossom created the perfect gift. Foxblossom was wonderful to work with through the entire design process and captured our brand perfectly in every detail of the final product. The positive feedback we have been receiving from our clients about their gifts has only confirmed what a great decision it was partnering with Foxblossom on this project!"
- Taylor C., Conner Catering
Are you looking to create a custom gifting suite for your clients, employees or partners? Whether you're a community leader or trailblazing the Global 50, Foxblossom Co. will deliver the best corporate gifting strategy your company has ever had, and make it seamless for you from design to fulfillment. Email us at firstname.lastname@example.org to schedule a free consult with one of our gifting specialists today.
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